发音：[ˈluːkrətɪv]
例句：
- We use lucrative to describe a business or investment that makes money.
- The business has proved to be highly lucrative, since the profits have tripled during the last three years.
- The new manager’s mission was to turn the failing store into a lucrative operation.
- Some early revenue projections included anticipated broadcasting deals with Twitch and YouTube that were less lucrative and consistent than expected.
- The changes sounded technical, but they represented lucrative concessions to the gambling industry and key campaign donors.
- The new measures are intended to make the tour more lucrative for top players and more compelling to fans while also providing stability for younger golfers.
解释：
- Lucrative为形容词，其表示“something makes money or something is profitable”这一含义，即“获利的/赚大钱的”，该单词与profitable/gainful为近义词。这个单词表示做某事，比如商业、投资等活动，能够带来大量利润。
- 具体使用场景如下：
- Nowadays, a great majority of parents impart to their children the idea that studying hard at school is the best way to pursue a lucrative career in the future. （现在越来越多的父母向他们的孩子灌输一种思想：努力学习是未来能够在职场赚大钱的最好方式。）
—Culture - Operators in Texas and New Mexico are enjoying an especially lucrative year, far removed from the public eye or investor concerns about ESG.（德克萨斯州和新墨西哥州的运营商正在享受特别丰收的一年，远离公众视线或投资者对 ESG 的担忧。）
—Business - More and more investors argue that 2023 will be the most lucrative year for stock market investment in the next 5 years. （越来越多的股民认为2023年将是接下来5年中股市投资最赚钱的一年。）
—Business
